BlueberryTwist, being brought into the project at a late date, hit the ground running and made a valuable contribution throughout the remainder. They also undertook additional work to ensure the professionalism of the product. To this extent we have decided to extend our contract with them whilst the product is live.

- Emma Devine,
vnunet.com

Case Studies

VNU Business Publications (vnunet.com)

Objective: Vnunet wanted to strategically position themselves as the site of choice for Computer product selection and purchasing, backing up their world renowned magazines (including titles such as Computing, Computer Active and Personal Computer World).

The product aimed to enable visitors to choose PCs and consumer electronics based upon their usage requirements and budget rather than any technical knowledge.

Solution: Vnunet started the project but were unable to provide all the expertise needed. The project was floundering and they called on BlueberryTwist to help provide extensive technical input. BlueberryTwist worked on both a UK and international level to help draw together the different elements of the project, liaising with a number of contributing companies to ensure the quality of the finished product.

Results: Vnunet successfully launched the Vnunet Eshopper and became the first site offering this solution to the European IT market. The results from the eShopper were supported by links to reviews from the magazines giving the end user comprehensive insight into the item before purchase.

<< Back to clients